The first and foremost element needed while beginning the process of manufacturing your own makeup brush business is gaining knowledge about natural brushes. Knowing about them will give you better clarity on what your needs are. You need to know which kind of natural resources you are going to use for your brushes.
So, let us get a deeper understanding of brushes. This will help you enhance your process of manufacturing your natural & vegan cosmetics brushes.
All About Natural Hair
As natural brushes can be made using squirrel, goat, or sable hair, the texture of each one is different. So, you may need to first check what kind of brush would be good as per your requirement. Natural hair possesses a covering known as a cuticle. This has the property of absorbing our skin oils along with powdery pigments.
Natural hairs tend to fan out instead of clinging together when applied pressure. This is where the advantage of using natural brushes lies. This quality of spreading out makes them the ideal tool for blending cosmetics seamlessly. This gives a smooth, non-blotchy, and even finish. Brushes made of natural hair are fluffier as compared to their synthetic counterparts. They give the user a comfortable and soft feel.
If you want to create brushes for powder-based cosmetics like blushers, eyeshadow, highlighters, and bronzers, then natural brushes are the way to go. You should also know that cleaning natural brushes may prove to be difficult. They absorb pigments and products, which makes them hard to clean. And similar to human hair, natural brush hairs might go dry and break. This will lead to ‘shedding.’
Now that you are familiar with the properties that natural hair possesses let us look into the materials you can use in manufacturing your brushes.
About Cruelty-free & Vegan fiber
Synthetic fiber is the crystallization of modern industrial development, its invention has completely changed the makeup brush tool industry. Goat hair was the main raw material for makeup brush tools in Guangdong, China, until 2008, with the continuous development of fiber and its price became lower and lower. Because synthetic fiber has the characteristics of low price, quick drying, easy cleaning, wear resistance, antibacterial, no cruelty & vegetarian, more and more brands, importers, wholesalers and so on choose it instead of animal hair to make makeup brush.
Research and development of new materials such as bamboo charcoal fiber, corn fiber, nano fiber and collagen fiber have made synthetic fibers comparable to high-quality animal hair. Learn more
Materials You Can Use For Creating Brushes
Goat Hair:
Resilient, durable, and soft, goat hair is perfect for making brushes. These goat hair brushes give good results for blending. These take just a moderate amount of the product and give an even color to the skin. Goat hair brushes are multi-purpose. You can use these brushes for applying makeup in all sorts of functions.
Blue Squirrel Hair:
Thin at the tip of the hair, ultra-soft and fine, blue squirrel hair gives a luxurious and smooth feeling and a superior texture when applying makeup. It gives a very soft feel to the skin and can be used for finishing, blush, eye shadow, powder, and highlighter brush. One can use this brush for doing sheer and natural makeup. When goat hair gets blended with blue squirrel hair, that brush applies the product with greater intensity.
Pine Squirrel Hair:
It is not very uniform and is soft to touch. The tip of the hair gets very thin. Due to its natural shape, it is used in smaller brushes. Pine squirrel hair is perfect for smudging eyeshades and for eye shadow brushes.
The hairs are supposed to be selected with caution. Only the superior quality of hairs must be used to get an ideal brush. Certain long strands of hair can be used in bigger brushes that are used for highlighter and blusher.
Kazan Squirrel Hair:
It is very rare to find this hair. Therefore it is of great value. Although the blue squirrel’s hair is quite fine and soft in texture, the Kazan squirrel’s hair is even more so. Highlighter brushes and round eye shadow can be made of this hair to make the best use out of this hair. This provides us with easy control over the application of the product on the skin.
There are other natural hairs available in the market, such as horse and water badger hair. You can choose the hair as per your clients’ needs and requirements.
Now that you know sufficiently about the natural brushes, you should be able to know which hair to use in which brush and for what purpose. Let us move on further in the process of manufacturing your own natural brushes.
A step-by-step guide is given so that you may understand the process of manufacturing better. A few guiding tips will also be mentioned so that you can speed up your sales and customer base.
The Steps To Manufacture Natural Brushes Professionally
Professional Guidance:
The first step in beginning the process of manufacturing is meeting with the client you will fabricate the brushes for. You need to hire a product manager who will meet the client on your/company’s behalf and will have a conversational discussion about their requirement. The manager needs to pay heed to the details given by the client’s special features required and make a note of it all.
Consider the client’s budget and the market’s financial standards and offer your professional guidance on their product design. You need to suggest your inputs in such a way that their brushes should be the most practical and aesthetic cosmetics brushes!
Offer Tailored Design:
Clients love it when their specifications are implemented in the products. Therefore, you need to keep all the options in front of them and give them numerous choices in shades, colors, styles, textures, packaging, etc., of the brushes.
You need to use high-quality and soft hair so that the brush bristles will be comfortable while using. It is also suggested that you opt for eco-friendly materials for crafting your natural makeup brushes. Since being sustainable is very crucial these days, going the eco-friendly way is a better option.
Make sure that the handle of the brush is balanced weight-wise—it should not be too heavy to handle.
Be prepared to offer the clients a variety of designs and head shapes of the brushes. Each and every shape is meant for a specific makeup purpose. Ensure that you take proper instructions before beginning with the new project.
Give The Option Of Free Sampling:
Occasionally, while you try to give the client what they want, it tends to backfire. In order to avoid such circumstances and to fill in the communication gap, you can offer them a free sample of their prototype design. You can use 3D printing to accelerate manufacturing the production of these samples.
Keep a time limit, say for 15 days, and then stick to it. This will save your as well as your client’s precious time. Instead of wasting your time on an assumed theory, you can work on the actual requirement of the client.
Be ready with a sample production squad, who can start working on the samples immediately. Maintain assets of accessories collection that will come in handy during the production of such samples.
Then, once you get the client’s approval on the samples, you can resume your work by replicating the samples at a faster rate. This way, you will not be shooting arrows in the darkness.
Grant Packaging Consultation:
Beautiful, creative, and compact cosmetic brush packaging will make the clients satisfied and highlight your business in the market. Give your clients consultation on their packaging needs depending upon their brand identity, market, and budget.
Goods Inspection:
If you give your clients the freedom to come and inspect their goods personally while getting crafted, this will raise your credibility in the business world. By creating transparency between your clients and your process of production, you will cultivate a trustworthy and faithful relationship with your client.
These are the most basic pointers to becoming an established professional natural brush manufacturer. So, pump in your determination and get working on realizing your passion!
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Thank you for the informative post! It was an enjoyable read. I’d love to know more and stay in touch—any chance we could connect?